What Is Dying Light: The Beast?
Dying Light: The Beast is Techland’s upcoming survival horror title set in a new region called Castor Woods. The game builds on the open-world, first-person parkour and melee combat the series is known for, but this time with a fresh setting that leans into natural wilderness and isolated mystery.
Castor Woods is more than just a backdrop. It’s designed to feel like a living place, full of its own history and local culture. That includes regional mascots, folk stories, and strange environmental changes. One part of the forest is even completely flooded, which led the team to ask a simple question. What caused it?
That question sparked the creation of Bober the Beaver, and helped shape one of the game’s more unexpected story elements. What started as a bit of worldbuilding turned into a full summer marketing campaign, complete with its own mascot, trailer, and in-universe tourism pitch.
Meet Bober the Beaver
Bober might look like a friendly mascot, but his backstory runs surprisingly deep. According to Techland, beavers became a key part of Castor Woods during the game’s development. When the art team came up with the idea of including them in the world, it sparked a bigger narrative shift.
Some areas of Castor Woods are flooded, and instead of just treating that as a visual detail, the team asked why. The answer? Beavers. In the game’s lore, the local beaver population reshaped the region’s rivers, leading to widespread flooding. Over time, the beavers became a symbol of the area, with statues, logos, posters, and even a coat of arms celebrating their impact.
That’s where Bober comes in. He’s Castor Woods’ official tourism rep, both in and out of the game. In the new trailer, Bober walks you through the forest, welcoming you to the “vacation of a lifetime.” It’s a strange and playful tone shift, and it works surprisingly well alongside the darker themes the series is known for.
Bober’s Summer Pitch Hits the Screen
The trailer for Bober’s Castor Woods campaign is now live. And, it leans all the way into the summer vacation theme. It opens like a tourism ad, complete with upbeat narration, scenic shots of nature, and Bober himself inviting you to come explore the woods. Of course, it doesn’t take long before the tone shifts and the unsettling side of Castor Woods starts to show through.
The whole thing plays like a parody of old-school vacation commercials. It has just enough creepiness to remind you this is still a survival horror game. Bober talks up the fresh air and natural beauty, but the glimpses of what’s lurking deeper in the forest suggest your trip might not be so relaxing after all.
It’s a creative way to introduce part of the game’s setting while keeping things light and self-aware.
Ready for Your Castor Woods Getaway?
Techland’s latest promo shows just how strange and creative Dying Light: The Beast is willing to get. Turning a horror setting into a summer vacation spot is already a bold move. Putting a cheerful beaver mascot in charge takes it to a whole other level.
If you’re curious what Castor Woods has in store, Bober’s trailer is worth a look. It’s equal parts charming and eerie, with just enough weirdness to stick with you. Whether you’re here for the horror or just along for the ride, this campaign makes one thing clear. Dying Light: The Beast is not afraid to have a little fun.
Dying Light: The Beast launches August 21, 2025 on PlayStation 5, Xbox Series X|S and PC.
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