Cloud streaming technology provider, Ubitus, has partnered with Google Cloud to advance the development of cloud streaming in the games industry. As part of the deal, Ubitus has selected Google Cloud as its primary cloud provider. This way, it will transfer most of its workloads to Google Cloud. Ubitus’ GameCloud solution will also be available on Google Cloud Marketplace. Providing game developers with more access to its cloud gaming technologies. This comes after Ubitus signed a 10-year deal with Microsoft.
The partnership aims to transform cloud streaming for games by accelerating market innovation. Increasing access to streaming solutions, and digitally transforming cloud game distribution. Ubitus will leverage Google Cloud’s expertise in data, artificial intelligence, machine learning, and open infrastructure to improve the quality and power of its streaming and on-demand services.
According to Wesley Kuo, Founder, and CEO of Ubitus, the deal will provide a flexible and powerful streaming service to meet customers’ go-to-market strategies. The collaboration will enable games to easily distribute high-quality and interactive content across the globe. Everything across various devices, including PC, mobile, tablet, IPTV, and VR/AR headsets.
Thrilled to announce the stratergic partnership between @UbitusKK and @googlecloud! With Ubitus' expertise in #cloudstreaming tech and Google Cloud's robust infrastructure to offer seamless and immersive gameplay to users across the globe.
— Ubitus K.K. (@UbitusKK) March 20, 2023
Check more: https://t.co/puw8vCzO0K
Google Cloud for Games
Jack Buser, Director of Google Cloud for Games (formerly of Google Stadia), stated that the partnership with Ubitus underscores Google Cloud’s commitment to powering live service games on any connected device. The collaboration will set a new bar for the games industry, providing a robust offering for cloud streaming technology. This comes after Google shut down their own cloud gaming platform, Google Stadia.
One of the main users of Ubitus is Nintendo. The cloud gaming company handles most of the cloud versions available on the Nintendo Switch. It will be interesting to see if more cloud games start appearing on the hybrid console in the near future. It’s also worth to note that as of late, many companies are announcing partnerships and deals with cloud gaming services. Many think that it might be related to Microsoft’s acquisition of Activision Blizzard. We shall see.
