PHYND is heading to Advertising Week New York from October 5–8, 2026, with four executives attending. The team plans to meet brands, advertising firms, media leaders, publishers, and platforms to discuss PHYND’s free, ad-supported cloud gaming model.
The trip brings PHYND back to Advertising Week New York for a second consecutive year. The company attended the 2025 event as an official partner, and founder and CEO André Swanston also appeared as a speaker.
PHYND Is Bringing Four Executives to Advertising Week
Swanston will attend alongside Melody Yazdanyar, Vice President of Global Business Development. Allison Hartnett, Vice President of Client & Partner Management, and Ney Castro, Vice President of Gaming Strategy & Community Growth, will also represent PHYND.
Castro has been promoting PHYND throughout the summer as part of its Free Gaming Tour, demonstrating the service on local television programs across several U.S. cities. Washington, D.C., Seattle, and San Antonio were among the stops.
Advertising Week New York takes place from October 5–8 at The Penn District in New York City. The four-day event brings together professionals across marketing, advertising, media, technology, and culture. PHYND says it wants to discuss free, ad-supported cloud gaming on Smart TVs and connected devices.
Advertising Week Fits PHYND’s Q4 Brand Plans
The timing lines up with PHYND’s plans to open more advertising opportunities in Q4 2026. In July, we reported on pre-roll ads, sponsored rewards, discounts, and virtual items as part of those plans.
Advertising Week is also expanding its gaming content this year. The 2026 program includes a Gaming Summit focused on gaming and advertising.
PHYND Returns to Advertising Week New York
PHYND attended Advertising Week New York in 2025 as an official partner, with Swanston listed as a speaker. Yazdanyar, Hartnett, and Castro were also among the PHYND team members at the 2025 event.
We covered Yazdanyar’s reflections from the first Gaming Summit after the 2025 event. Her comments focused on how advertisers were approaching gaming, connected TV, and audience reach.
This year, PHYND is returning with meetings planned across brands, advertising firms, media leaders, publishers, and platforms. The team will be in New York from October 5–8. PHYND is inviting interested companies to book meetings before the event begins and included a booking link in its announcement.
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