Samsung Gaming Hub

Four people gathered in a living room playing a digital board game on a Samsung TV, with smartphones used as controllers.
Amazon Luna Cloud Gaming News

Samsung Ties New Family Time Survey to Amazon Luna GameNight

Samsung ties new family-time research to Amazon Luna GameNight. We spoke with Samsung’s head of product about how people find party games on TV.

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Samsung OLED TV and Odyssey monitor displaying Call of Duty: Modern Warfare 4 artwork
Gaming News

Call of Duty Partnership Expands Samsung Gaming Hub’s Role on TV

Samsung’s Call of Duty partnership brings Modern Warfare 4 promotion and event viewing into Samsung Gaming Hub, expanding how Samsung uses the TV platform.

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Three people sit in a living room watching a TV displaying a PHYND cloud gaming interface.
Cloud Gaming Editorials Community

Cloud Gaming’s Low-Friction TV Strategy Now Has Real Usage Data

New data from Netflix, Samsung, Play.Works, and PHYND gives us a clearer look at TV gaming adoption, from downloads and active use to early retention signals.

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Samsung Gaming Hub logo on a purple and blue gradient background
Gaming News

Samsung Smart TV Casual And Party Gaming Audience Grew Over 200%

Samsung says casual and party gaming users on its Smart TVs grew over 200% globally as phone controls and free access expand.

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