Editorials
EA Advertising Shows Cloud Gaming’s Ad Future Could Go Beyond Pre-Roll
EA Advertising adds dynamic in-game ads to an industry where GeForce NOW, PHYND, Blacknut, and XBOX are already testing different ad-supported cloud gaming models.
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XBOX’s Ad-Supported Cloud Gaming Test Fits a Much Bigger Advertising Strategy
XBOX is testing ad-supported cloud gaming while Microsoft expands its wider gaming advertising business. We look at where XBOX Media Solutions could fit.
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Cloud Gaming’s Low-Friction TV Strategy Now Has Real Usage Data
New data from Netflix, Samsung, Play.Works, and PHYND gives us a clearer look at TV gaming adoption, from downloads and active use to early retention signals.
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Why Geography Matters As Cloud Gaming And AI Reshape GPU Infrastructure
GPU capacity isn’t equally useful everywhere. We look at how power, network distance, and geography affect AI training, real-time inference, and cloud gaming.
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Why Cloud Gaming And AI Could Become Complementary GPU Workloads
Could cloud gaming and AI strengthen the case for more GPU infrastructure? We look at Boosteroid, Ubitus, Radian Arc and Digital Alpha.
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Why Digital Alpha’s Up To $215M Blacknut Bet Is An Infrastructure Play
Digital Alpha is betting up to $215M on Blacknut. Here’s why cloud gaming infrastructure, GPU capacity and edge networks are central to the deal.
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Nuuvem CEO Says AI Will Make Game Discovery The Next Big Fight
Nuuvem CEO Fernando Campos says AI may make game discovery and distribution the next big fight as more games compete for attention.
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XBOX’s Entertainment Push Needs More Than Movies And TV
XBOX has more than a dozen movie and TV adaptations in development, but Game Pass and XBOX Cloud Gaming make its games easier to reach.
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Amazon Luna Job Listings Point To A Bigger Brand And AI Push
New Amazon Luna job listings point to a bigger brand and AI push, with marketing, social, and Gen AI roles showing where Luna is focused.
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PlayStation Cloud Streaming Games To Play With Dad This Father’s Day
PlayStation Cloud Gaming picks for Father’s Day, with easy ways to play together from LEGO Horizon Adventures to MLB The Show 26 and more.
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