Author: Jon Scarr (4ScarrsGaming)

Jon is a proud Canadian who has a lifelong passion for gaming. He is a veteran of the video game and tech industry with more than 20 years experience. Jon is a strong believer and supporter in cloud gaming, he's that guy with the Stadia tattoo! He enjoys playing and talking about games on all platforms and mediums. Join the conversation with Jon on Threads @4ScarrsGaming and @4ScarrsGaming on Instagram.

Three Fortnite characters inside a period-style sitting room with tall windows, green sofas, and an ornate fireplace.
Cloud Gaming News Cloud Gaming Technology

Dreamlands Launches on Google Cloud Marketplace With Fortnite Project

Dreamlands has launched on Google Cloud Marketplace. Three creators are turning Fortnite into a stage for fan-made Pride and Prejudice stories.

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Cloud gaming interface on a Smart TV with Proving Attention Not Just Reach text.
Cloud Gaming Editorials Community

Cloud Gaming Advertising Has to Prove Attention, Not Just Reach

Cloud gaming advertising is creating new ways to reach people, but impressions alone do not prove value. Dentsu attention research, IAB measurement standards, and emerging cloud gaming ad formats point to a bigger challenge: measuring meaningful attention without disrupting the gaming experience.

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Sora Stream cloud gaming artwork showing games on mobile with racing, tennis, and platforming imagery.
Cloud Gaming News Sora Stream

Try Sora Stream Free for a Month

Get a free month of Sora Stream from Ludium Lab and ALSO Group, with access to more than 500 games.

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Collage showing a cloud gaming demonstration, Claro branding, and HackTown 2026 event activities in Brazil.
Blacknut Cloud Gaming News

Claro Brasil and Digital Virgo Demonstrate Blacknut at HackTown 2026

Claro Brasil and Digital Virgo demonstrate Blacknut cloud gaming at HackTown 2026, with plans starting at R$5.99 a week.

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Blacknut Gamescom Asia x Thailand Game Show 2026 graphic promoting meetings with Nabil Laredj in Bangkok from October 29 to November 1.
Blacknut Cloud Gaming News

Blacknut Returns to Bangkok for Gamescom Asia x Thailand Game Show 2026

Blacknut is returning to Bangkok for gamescom asia x Thailand Game Show 2026 as it targets new cloud gaming partnerships across Asia.

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Collage showing XBOX, GeForce NOW, PHYND, GAMELOOP, ZAP!, and instant play demos representing cloud gaming advertising, access, discovery, and play.
Cloud Gaming Editorials Community

Cloud Gaming Is Turning Ads Into Access, Discovery and Play

Cloud gaming advertising is expanding beyond pre-session ads. XBOX, PHYND, GAMELOOP, Blacknut, GeForce NOW, and Amazon GameLift Streams show how ads can support access, discovery, and direct paths into gameplay.

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